#BizTrends2019: From mobile e-commerce to AI – the top 5 trends driving SA consumers in 2019
January 23, 2019
In all our years of watching and researching consumer trends, this is the first time that the evidence we are...
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Insights
Four fast ways to maximise in-store promotions
February 7, 2018
by Sandra Steenkamp When economies are under pressure, brand owners must work hard to preserve their coveted customer loyalty and sales....
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ROOTS research reveals the most popular SA garage forecourts and top forecourt purchases
January 22, 2018
Soft drinks, airtime and top-up groceries are the three most popular items currently bought at South African garage forecourts, according...
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Economic slowdown drives beverage innovation among bottom-end retailers
January 18, 2018
~ Article by Shaneev Boodoo Like so many other sectors, the South African beverage market has not escaped the effects of...
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How SA’s recession is impacting consumer spending
August 10, 2017
With Stats SA reporting a 0.7% GDP decrease in the first quarter of 2017, the announcement we were all dreading...
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Cash-strapped consumers seek value not ‘specials’
March 14, 2017
South African consumers look beyond price when actively seeking value for money while grocery shopping, with their perceptions of physical...
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Say hello to the new South African shopper
January 26, 2017
Think you know South African shoppers? Think again. Recent shopper insights* research reveals local consumers have changed. A lot. And...
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