• Delivering

    STRATEGIC and TACTICAL

    research for INSIGHTS and SOLUTIONS 

    to drive business growth

STRATEGIC RESEARCH SOLUTIONS THAT DRIVE BUSINESS GROWTH

BMi Research is a full-service market research provider with more than 50 years' experience across the South African market value chain.

We were the first-to-market with a number of innovative tools that have shaped the local consumer research industry.

Through our current consumer behaviour and pricing intelligence research tools we deliver definitive research insights and solutions that help businesses grow.

Our solutions


Consumer Behaviour and Business Insights

We deliver consumer and B2B research studies using qualitative and quantitative methodologies with modern field collection methods.


Adcheck Ad Monitoring

We monitor and analyse the impact of your advertising and messaging, and that of your competitors, so you can improve your marketing strategy.


Pricing Intelligence

We specialise in price tracking and measuring share of shelf within the retail and wholesale landscapes within South Africa and neighbouring countries.

Our clients love what we do

We don’t take a one-size-fits-all approach to research. Instead, we take the time to understand our clients’ market challenges, and then customise our research solutions to best meet this need. This approach delivers meaningful insights for maximum impact.

Take a look at what our clients have to say:

The team delivered beyond our expectations. They are extremely knowledgeable and design customised research that delivers the necessary insights while answering even the most difficult questions.
Alicja Radwanska
Jumbo Brands
I am extremely pleased with the valuable industry insights provided, which have been instrumental in assisting our decision-making process. The study was comprehensive and thorough, covering all the key aspects we needed to consider. The in-depth analysis and up-to-date data provided us with a clear understanding of market trends, customer preferences, and competitor landscape. The insights gathered have allowed us to make informed decisions and develop effective strategies that align with our business goals. Overall, I am highly impressed with the quality of the research study and its contribution to our decision-making process.
Anna de Haan
Kärcher South Africa
We found BMi to be world class in many ways. They have been our preferred supplier since the 1980s and their service has always been friendly, helpful, courteous and above all, professional.
Dr Aneé Sieberhagen
Nampak
BMi Research's service has always been professional, prompt and efficient, driving collaborative efforts to maximise the return on investment through tailormade pricing reports for Massmart banners.
Graham Rebello
Massmart
BMi Research has been the design and implementation partner for our Mystery Shopper program. The results achieved and the insights and feedback provided have been invaluable in improving our customer experience and operational efficiencies. Their attention to detail, professionalism, and ability to deliver actionable insights exceeded our expectations. We highly recommend BMi for their expertise and dedication to quality, and we look forward to continuing our partnership with them.
Gustav Holtzhausen
Divercity and Ithemba Property
They are experts and highly professional! The recent addition of their automated reporting platform is one of their best innovations. Some of their best qualities are integrity, agility, speed and quality.
Lebogang Makamo
Famous Brands
Over the past number of years, BMI has consistently delivered high-quality quarterly Industry Estimates (I.E) for South Africa, which have been instrumental in laying the foundation for our internal at market and global reporting. The consistency, accuracy, and reliability of the data provided by BMI have significantly contributed to our ability to make informed decisions and uphold the standards of our operations. The expertise and dedication have made BMI a valued partner in our efforts to understand and respond to market dynamics effectively.
Nicholus Njiru
Coca-Cola

Brands we have worked with

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