Meet the Team
CEO
Gareth Pearson CEO
Gareth is a market research specialist with particular focus on brands and markets within the retail packaging and CPG markets. Always looking to create value for clients, Gareth is passionate about brands, strategy trends and growing people.
Consumer Manager
Leanne Freeman
Leanne’s expertise lies in consumer based qualitative and quantitative market research both locally and internationally and across a range of industry sectors. Her strengths lie in operational issues and conceptualizing new projects.
Sales Manager
Cindi Collett
Cindi engages with clients across all sectors and is passionate about building and maintaining client relationships and achieving results. She has a unique ability to customize her approach to meet account objectives and client expectations while leading and motivating the sales team in delivering solutions and building relationships that are underpinned by strong commercial orientation.
Mystery Shopping & Research Interviewer Manager
Sandra Steenkamp
Sandra has a passion for both insightful reporting and data integrity and she specialises in the area of Mystery Shopping and Compliance/Verification Audits. With her extensive experience in the operational side of market research, Sandra has managed the fieldwork component of data collection in addition to quality checking and reporting.
IT Director
Greg Avramit
Greg has over 20 years’ experience in information technology including infrastructure and database design, network implementation, data integration, application development and specialises in SQL databases and IT networks. His extensive mobile solution experience efficiently moves data to and from our mobile field force.
National Field Manager
Jimmy de Ville
Jimmy has a 40 years’ research experience mainly in field, field management and data collection and has been strongly instrumental in turning around various underperforming field regions. He has started up a successful field team and specialises in large special projects
Instore & Analytics Manager
Gareth Trueman
With experience across various marketing research sectors, Gareth is passionate about building strategic partnerships with clients. Through the core fundamentals of data integrity and dynamic reporting, his department provides insightful data that allows clients to make informed strategic business decisions.